Team members can assign tasks to each other, and you can approve content as an admin or editor. Social media management tools should have this too. Facebook has this built into business pages. Tools that offer team management allow you to assign different roles to your team.įor example, admin, editor and moderator. Even if you have an extra team member, such as a VA, being able to manage your team within the tool is essential. Team management features are a must if you have a social media team. Once they left, their access could be removed from the social media management tool dashboard. Most of these cases would not happen if each user had different user accounts. They could log into Hootsuite and post inappropriate content. It's surprising how many businesses share passwords for their social media accounts.īut what if one of your team members becomes disgruntled? This is vital from a security point of view. These team members can manage your channels without knowing the social channel passwords. Tools with team plans allow more than one user to access the social media dashboard. Or maybe you have dozens of team members worldwide managing a global brand? #1 Team Usersĭo you have a team of people managing your social media channels?Īre you a Micro-business owner or a 'solopreneur' and have a VA (virtual assistant)? VAs can help you publish content and manage your social media.ĭo you have a larger business with a social media team? If you want to try Hootsuite, there is a 30-day trial of the Pro plan…

The Hidden Prices of Social Media Management Tools.

Of course, do have a read of my other social media management tool posts. Join over 850 other comments below, and participate in the discussion whether you agree or disagree with me!

It's still a tool I want to like, but I don't have much confidence in Hootsuite becoming the tool I want it to be. This article, and others like it, haven’t done much to initiate change at Hootsuite. The pro plan has increased by 7 and a half times since I wrote this article! One thing has changed - the prices have rocketed up. The user interface is very similar (despite a lick of paint). What I find really surprising is that not much has changed. At one point, it was my preferred tool.īack in 2012, I wrote this post out of my personal frustrations with it.

I have had a lot of experience with Hootsuite over the years. The title of this post may sound a little provocative, but I aim to be constructive in my criticism. I still recommend it to some of my clients.īut this article focuses on the problems and disadvantages and why you might not want to use it. And, of course, there are lots of great things about Hootsuite. If you read through my points and don't find that my reasons affect your situation, then Hootsuite could be the tool for you. Many people have read this article and have become Hootsuite users. It's so confusing for many entrepreneurs, social media teams and business owners, and I aim to help you make the right decision for you.įor some of you, Hootsuite might be the perfect tool. There are so many social media management tools out there. But some things have, and I want this article to be as helpful as possible.

The Pro plan used to be $5.99 per month and it's now $149 per month (if you pay monthly). Also, the already limited free plan was made effectively useless with a max of 2 social networks and only five scheduled posts per month! As of March 2023, the free plan has been removed. In May 2021, Hootsuite forced legacy pro account users to upgrade to the new pricing. 550% Increase for Hootsuite Legacy Pro Plan Users

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